NAMI Franklin County

NAMI Franklin County is the local affiliate of the National Alliance on Mental Illness, the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness. As a non-profit organization, NAMI Franklin County relies on the generous support of dedicated volunteer members and donors to provide community services that include essential education, advocacy, and support group programs for people with mental health conditions and their loved ones.

Challenge

NAMI Franklin County wanted to maximize their online presence for their fundraising activities. Powerful Impact conducted an audit of their existing digital assets and marketing infrastructure and recommended improvements to help achieve their goals.

Results

After reworking their web presence and marketing infrastructure, Powerful Impact was able to help NAMI Franklin County raise over $200,000 in donations and services. Our work for NAMI Franklin County included a website redesign, social media management, and an overhaul of several major backend operational processes that resulted in a more robust marketing infrastructure.